1956 Dodge Custom Royal Lancer Rolls into Barrett-Jackson
This fall, Barrett-Jackson will echo with the thunder of true American muscle and a touch of royal flair as the 1956 Dodge Custom Royal Lancer rolls across the auction block in Scottsdale. A shining example of mid-century design and engineering, this meticulously restored Custom Royal Lancer is a rare chance to own one of Dodge’s most elegant yet powerful classics – a vehicle that embodies the bold spirit of the brand before muscle had even become mainstream.


Under the hood: a rebuilt 315ci Super Red Ram V8 engine mated to a push-button PowerFlite automatic transmission, all riding on wide whitewall tires. From the two-tone Sapphire White and Wedgewood Blue paint to its period-correct chrome and sweeping tailfins, this Lancer doesn’t just show up, it takes over.


If you’re coming out to the auction to check out this rare beauty, make sure you stop by the Dodge display to check out the future of performance.
Dodge Thrill Rides will once again be tearing up the pavement at Barrett-Jackson, putting attendees in the passenger seat of modern muscle for an unforgettable high-speed experience.

In the center of the Dodge display, fans can get up close and personal with a different kind of power, Dodge Badassador Rochelle Richmond’s own customized ride. A vibrant example of what the Dodge community is all about – attitude, authenticity and adrenaline. Rochelle’s car adds a personal, influencer-driven touch to the experience, reminding fans that the Brotherhood of Muscle isn’t just about what you drive, it’s about how you live.
From vintage muscle to high-horsepower performance and everything in between, Dodge’s presence at Barrett-Jackson Fall 2025 is more than a showcase, it’s a statement.
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