Cold as Ice: Dodge Adds New Sub‑Zero Paint to Charger Lineup

Dodge serves up even more attitude and personalization for the 2026 Dodge Charger with the debut of the new cool‑toned Sub-Zero exterior color available for the full Charger lineup.

The new Sub-Zero color continues Dodge’s push to expand customization for the reborn Charger lineup. Sub-Zero is a blue-gray solid color with two personalities: deep and subtle in the shade, yet bright with a cool-tone blue in direct sunlight. The new color option joins recently launched Fratzog logo‑patterned dual stripes and a Satin Black hood graphic as new ways for owners to design their Charger’s curb appeal exactly the way they want it.

“The roll-out of customization options continues to the delight of the brotherhood. An ice-cold paint to go with their ICE-powered all-wheel-drive muscle car,” said Matt McAlear, Dodge CEO. “Sub-Zero is the next in line of options available for the entire Charger lineup, from the 420-horsepower SIXPACK-powered Charger R/T and the 550-horsepower SIXPACK-powered Scat Pack to the 670-horsepower Charger Daytona Scat Pack.”

The 2026 Dodge Charger model lineup includes 10 exterior color choices, including new Sub-Zero alongside After Dark, Bludicrous, Destroyer Grey, Diamond Black, Green Machine, Peel Out, Redeye, Triple Nickel and White Knuckle.

Sub-Zero is part of a growing list of personalization choices available for the Charger, including:

Fratzog dual stripes with repeating Fratzog logo pattern and red accent trim
Satin Black hood graphic (for SIXPACK models)
Gloss Black painted hood (for Charger Daytona Scat Pack models)
Mopar accessories, including bodyside graphics and much more

The new Sub-Zero color for Dodge Charger is available for order now at an MSRP of $795.

Charger Lineup on a Hot Streak

The all-new Charger multi-energy lineup is generating buzz and accolades from across the industry, earning a string of prestigious honors, including:

The full Dodge Charger multi-energy lineup is open for orders, available in both internal combustion engine and battery-electric power, two or four doors, with standard all-wheel drive.

For more information on the new Dodge Charger, visit Dodge.com.