Dodge Teases New Performance Initiatives at Dodge//SRT® NHRA Nationals

The Dodge brand is doubling down on its role as a pure performance brand with a sneak-peek at one of two new performance-based programs, set to be announced in early November.

National Hot Rod Association (NHRA) drag racing superstars Matt Hagan and Leah Pruett will help kickoff the launch sequence by carrying special “Direct Connection” graphics on their respective race cars, beginning with today’s qualifying sessions at the Dodge//SRT® NHRA Nationals Presented by Pennzoil, scheduled for October 29-31 at The Strip at Las Vegas Motor Speedway. “Tune” in for the virtual announcement of the Dodge brand’s two new performance initiatives on November 8 at