The HEMI® engine has been making history for generations, and this year’s HEMI Day is the ultimate celebration of that legacy. Coming up on April 26,...
Some things never go out of style! This National Retro Day gear up with bold merch designs inspired by vintage grit and classic muscle. Think old-scho...
Holiday shopping is underway! We’re closing out the year with a special offer so you can grab the Dodge gear you’ve been eyeing. Now throu...
Cyber Monday is here and it’s the best time to shop official Dodge merchandise ahead of the holidays! Today only, take 30% off and enjoy free sh...
Black Friday is the perfect time to pick up the Dodge styles you’ve had your eye on! From November 25–30, enjoy 25% off your purchase, plus free shipp...
Own a piece of automotive history with this one-of-a-kind Challenger SRT Demon 170 Decanter Set. This commemorative decanter set is inspired by the ex...
Get a head start on your holiday shopping with 30% off official Dodge merchandise at life.dodge.com! From bold apparel and sleek accessories to must-h...
Give your Halloween gear an upgrade! The 2025 Dodge Halloween Hoodie blends street style with spooky vibes, featuring a custom spiderweb Fratzog. Quan...
You work hard. Now it’s time to treat yourself. This Labor Day, redline your style with 35% off when you spend $80 or more on official Dodge bra...
We’re amping up the excitement for the official Dodge and Mopar® merchandise available on-site for purchase at Roadkill Nights Powered by Dodge...
The countdown is on – and now there’s even more reason to shop. Every $1 you spend is now worth 2 entries in the Get Your Ass In Gear Giveaway....
Introducing the first-ever Get Your Ass In Gear Giveaway! Don’t miss your chance to win the ultimate VIP experience...
Introducing the first-ever Dodge Motorsport collection, a high-performance apparel line created in collaboration with leading Motorsport outfitters Ma...
Memorial Day is more than a long weekend – it’s a time to honor, reflect and ride proud. Whether you’re hitting the road or wrenching in the gar...
There’s a reason April 26 gets a little louder, a little rowdier and a whole lot more powerful every year – it’s HEMI® Day. The annual celebrati...